Bold Health
    Woman enjoying a calm morning by the Australian coast

    Protein matters
    more after 50.

    And not just for your muscles.

    Your bones need it too.

    Most of us think of protein for muscle. But protein also plays an important role in our bones and getting enough becomes increasingly important as we age.

    That's one of the reasons we made Protein Boost differently.

    Discover why
    • 21g protein
    • Calcium + vitamin D
    • Magnesium
    • Digestive enzymes
    • Prebiotic fibre
    Temporary conceptual illustration of the porous structure of bone

    The science

    Around 50% of your bone is protein by volume.

    Source: Shams-White MM et al. American Journal of Clinical Nutrition, 2017.

    We hear a lot about calcium when it comes to bones. Less often discussed is protein. Protein forms an important part of bone structure and it's also essential for maintaining the muscle that helps keep you strong, mobile and active.

    So after 50, protein is doing more work than you might think.

    Protein Boost provides 21g of complete plant protein per serve.

    Does this sound familiar?

    Maybe you've started noticing things.

    Swipe to explore the stories.
    Woman in her early 60s getting up from a low sofa in a bright living room

    Getting up isn't quite as easy as it used to be.

    You notice it getting out of a low chair, climbing stairs or carrying the shopping.

    Woman around 60 reviewing a report with her GP

    You've been told your bone density is low.

    Perhaps a recent scan mentioned osteopenia or osteoporosis, and now you're wondering what you can do.

    Woman in her 50s pausing to think about her health in a sunlit garden

    Menopause has changed how you think about your health.

    You've heard about bone loss and muscle changes, and want to be more proactive.

    Woman in her 50s slicing fruit in her kitchen

    You're not sure you're eating enough protein.

    You eat reasonably well, but wonder whether your everyday meals are giving you what you need.

    Woman in her late 50s enjoying a walk along the Australian coast

    You want to keep doing the things you love.

    Walking, travelling, gardening, playing with the grandkids — and feeling strong enough to enjoy it all.

    These are all good reasons to start thinking differently about nutrition after 50.

    A complete approach to bone health

    So, what should you look for?

    01 / THE FOUNDATION

    Enough protein.

    You need protein for muscle. Now you know your bones need it too.

    Plant ingredients

    21g complete plant protein per serve. Full Amino acid profile.

    02 / THE FAMILIAR ONES

    The nutrients you probably already know.

    Calcium and vitamin D are important nutrients for maintaining healthy bones.

    Bone structure close up

    Calcium + vitamin D

    03 / THE QUIET ESSENTIAL

    One you might not think about.

    Magnesium also plays an important role in normal bone health.

    Woman enjoying a morning by the coast

    Magnesium included.

    04 / MAKING IT COUNT

    And don't forget digestion.

    Food needs to be broken down so the body can use its nutrients.

    Prepared chocolate shake

    Digestive enzymes + prebiotic fibre

    Guess what?

    We've got you covered.

    BOLD Health Protein Boost pouch

    Protein Boost brings it together.

    The BOLD formulation

    More than protein.
    Smarter nutrition for after 50.

    Not another sports protein marketed to older adults. A considered combination of everyday nutrients, formulated with healthy ageing in mind.

    Muscle + bone

    Plant protein, calcium, vitamin D and magnesium.

    Digestion

    Digestive enzymes and prebiotic fibre.

    Everyday nutrition

    Selected vitamins and minerals for a daily routine.

    Try Protein Boost
    BOLD Health Protein Boost pouch

    A lot in.
    Not much you don't want.

    142calories / serve
    0.4gsugar / serve
    21gprotein / serve
    • Dairy free
    • Gluten free
    • Plant based
    • Low sugar
    Louise Fisher, BOLD Health nutrition scientist
    Louise Fisher · Nutrition Scientist

    Why we made it

    It was designed this way for a reason.

    Meet Louise Fisher — BSc Nutrition (First Class Honours & University Medal, University of Sydney).

    Protein Boost was designed around the changing nutritional needs of healthy ageing, rather than adapting a conventional sports protein. It brings together complete plant protein, bone-supporting nutrients, digestive enzymes and prebiotic fibre.

    What should a protein powder look like if we designed it around healthy ageing from the beginning?
    Our story
    Woman enjoying an ocean swim at sunset

    Because this isn't really about protein.

    It's about staying strong enough for everything else.

    In their own words

    Real people. Real experiences.

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    Read all reviews
    Illustrative chocolate shake photograph — temporary imagery

    The everyday ritual

    One last rather important thing. You'll actually want to drink it.

    An easy addition to your daily routine.

    Explore Protein Boost

    A few good questions

    Still wondering something?

    Stay strong for what matters

    Protein matters more after 50.

    Give your body more of what it needs to stay strong.

    • 21g protein
    • Calcium + vitamin D
    • Magnesium
    • Digestive enzymes
    • Prebiotic fibre
    Try Protein Boost

    Australian owned · Low sugar · Dairy free · Gluten free